UH ONLINE
Global Executive MBA with Algorithmic Marketing
The Algorithmic Advantage: The Future of Marketing Begins Here
Our 100% Online GEMBA with Algorithmic Marketing is designed for the digital marketing gurus of tomorrow
Next
Intake
Intake
Jan 20, 2025
Study
Duration
Duration
24 months
Learning
Mode
Mode
Part Time
Study
Delivery
Delivery
Online
Programme Summary
Don't just follow marketing trends; pioneer them in real time
Become a digital marketing visionary with UH Online’s Global Executive MBA in Algorithmic Marketing. This innovative, fully online masters programme merges MBA fundamentals with cutting-edge algorithmic expertise. Uncover market trends, harness data-driven insights, and craft compelling marketing strategies. Join a global network of industry leaders, learn from renowned faculty, and lead the marketing revolution. Discover how you can use the algorithm to your competitive advantage and accelerate through the business world with essential technical skills coupled with business savvy and technical acumen.
The University of Hertfordshire Business School, is a proud affiliate of the AACSB alliance and Chartered Management Institute (CMI).
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We are UH Online
Accelerate Your Marketing Career with Algorithmic Mastery
Our 100% Online GEMBA with Algorithmic Marketing is your ticket to accelerate your marketing career. Gain mastery in algorithmic marketing and stay ahead of industry trends. Take charge of data-driven marketing strategies, harness the power of predictive analytics, and craft compelling campaigns. Become a visionary marketing leader, learning from renowned faculty and industry experts. This program opens doors to roles like Chief Marketing Officer, Digital Marketing Strategist, or Marketing Analytics Manager, giving you a competitive edge in your current industry.
Seamless Industry Transition with Algorithmic Marketing Prowess
Ready for a career change? Embrace the dynamic world of algorithmic marketing. This program offers a smooth transition into a field where data rules. Explore roles like Data Analyst, Marketing Technologist, or Digital Marketing Consultant. With algorithmic marketing skills, you can thrive in various sectors, from e-commerce to healthcare. Embrace the data-driven era, solving complex marketing challenges with ease and agility.
Pioneer Digital Marketing Ventures with Algorithmic Expertise
Dream of launching your own digital marketing venture? Our GEMBA with Algorithmic Marketing equips you with not just marketing skills but also the algorithmic expertise needed to thrive in the digital landscape. With this unique skill set, you can create and lead innovative businesses, disrupt industries, and make a lasting impact. Become a Marketing Technology Entrepreneur, Chief Data-Driven Marketer, or Founder of a Digital Marketing Startup. Shape the future of marketing with your visionary ideas.
Advance your career with an internationally recognised degree
Earn an online
Global Executive MBA with Algorithmic Marketing
degree from a modern UK university
UH Online is 2nd for Skills Development in the most recent PTES Survey.
Enhance your career prospects with a research focused degree
Flexible learning that fits your schedule
Study at your own pace, anytime and anywhere from any device, your world is your campus.
Student Support Consultants and services are available throughout your course
Online Library and Virtual classroom are available 24/7
Taught by expert faculty with industry experience
Learn from our team of campus based academic experts who create learning the outcomes
Benefit from their extensive experience and knowledge in the field of choice
Join fellow learners through virtual events and module discussions
Rigorous academic standards and quality control procedures
Receive the same academic standards and award as the equivalent on-campus course
Be assured of the quality and rigour of your education with a QAA assured degree
Take part in module surveys and student support check ups.
Am I Eligible
Take our Questionnaire to find out if you are eligible for the programme.
Core Modules
Data Analytics and Data-Driven Decision Making (15 Credits)
Fundamentals of Artificial Intelligence (15 Credits)
Strategic People Management (15 Credits)
Strategic Management (15 Credits)
Organisational Development and Change (15 Credits)
Financial Analysis for Decision Making (15 Credits)
Entrepreneurial Marketing (15 Credits)
Leadership in a Global Environment (15 Credits)
Final Research Project
Final Research Project (60 Credits)
For more information on payment plans and funding options please visit our fees and funding page.
Further Course Information
Available to download on the links below
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The entry requirements for the programme are:
The entry requirements for the programme are:
- A Bachelor’s degree in a business or non-business-related subject area at a level equivalent to a UK second class Honours degree.
- Three years’ professional experience is required.
- For International applicants whose first language is not English, IELTS score of 6.0 (with no less than 5.5 in any band), or equivalent.
- The school will consider non-standard applicants who can demonstrate that they have relevant (to pathway) work experience for a period of 5 years via a Curriculum Vitae and/or LinkedIn profile.
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The supporting documents for the programme are:
The supporting documents for the programme are:
- Bachelor’s degree (where applicable) at a level equivalent to a UK second class Honours degree.
- A reference letter from a current or previous manager or HR department or person in a position of authority is required as supporting evidence.
- Personal identification documents e.g passport or ID.
- A personal statement (approx. 3-500 words) and/or video presentation about why you want to study this programme.
- Proof of English Language Proficiency (POE) where applicable.
- POE exemption may be offered to students. Please speak to a Student Success Consultant to discover whether you are eligible for an exemption.
Start your application journey
Advance your career with UH Online's postgraduate degrees. Apply today and gain the knowledge and skills for professional success, from the convenience of your home.
Delivered by Expert Faculty
Personal and Network development
Inter Disciplinary Module Approach
Tangible Skills
Industry Informed Content
Delivered by Expert Faculty
Personal and Network development
Inter Disciplinary Module Approach
Industry Informed Content
The Process
Time to bet on yourself
We believe your online masters degree should be challenging, not your application journey.
Follow these 4 simple steps for success from online programme selection to application.
Follow these 4 simple steps for success from online programme selection to application.
Select your Online Master's Programme
Discover UH Online
Review Readiness and Tuition
Tuition and
Advice
Now that you are well informed, you can start envisioning your future career and the exciting journey you’re about to take with UH Online.
Time to choose from one of our flexible tuition payment plans, take our readiness test, and book a call if you have any questions.
Choose Start Date and Apply
Application Next Steps
Prepare Supporting Documents:
• I.D.
• Certificate for your degree or highest qualification
• Transcripts
• Language assessment
• Personal statement
• Your CV or LinkedIn Profile
Start your online application now. You can pause the application and come back at any time to add information.
University of Hertfordshire: Key Facts
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